Modern Zoom

Fujinon

Fujinon Premista 28-100mm

28 – 100mm zoom T2.9 PL

The first Premista, and still the heart of the system.

The 28-100mm covers the focal range where most narrative cinematography happens, replacing up to six primes on a large-format sensor at a constant T2.9. Optical performance is consistent edge-to-edge across the entire zoom range, with natural bokeh from the 13-blade iris and accurate colour that matches high-end large-format primes. At 3.8kg, it’s compact enough for handheld work while delivering the image quality expected on major features and prestige television.

Character profile

How this lens renders.

Clean. Standard. Prime-rivalling resolution.

Five axes plotting how this set behaves wide-open vs a neutral modern reference. Larger area = more pronounced trait.

Talking points

Why DPs pick this set

  1. 3.6× ratio covers 28–100mm: the widest standard zoom range in a large-format cinema lens

  2. Constant T2.9 with no ramping: smooth iris transitions throughout the entire zoom range

  3. Optical quality rivals dedicated primes, Fujinon’s aspherical elements maintain resolution to the edges

  4. Paired with the 80-250mm, covers 28–250mm with just two lenses sharing identical ergonomics

Technical

Full specifications

Focal
28–100mm T2.9 (constant, no ramping)
Zoom Ratio
3.6×
Close Focus
2'7" (0.8m)
Coverage
Large Format. Full Frame and Super 35 also covered.
Weight
3.8kg (8.4 lb)
Length
255mm
Front ⌀
114mm
Mount
PL with field-adjustable back focus
Iris
13-blade: near-perfect circular aperture
Metadata
ZEISS eXtended Data + Cooke /i via 4-pin LEMO
Focus Throw
280°

Heritage

  1. Origin

    The Premista 28-100mm was the first lens in the series, announced alongside the 80-250mm as Fujinon’s entry into the large-format cinema market. FUJIFILM’s optical manufacturing heritage spans decades (from motion picture film stock to broadcast zoom lenses) and the Premista represents their most ambitious cinema optics project to date. The 28-100mm quickly became a rental-house staple for large-format productions, offering a practical alternative to carrying multiple heavy prime lenses while maintaining top-tier image quality.